Don's Portfolio

TheSmartLocal

— AGENCY

TheSmartLocal


— ROLE

Art Direction

Photographer

Videographer

Director

Editor


— DATE

2016 to 2018

My main role includes lifestyle photography to support editorial department, travel photography and producing engaging 60-90 seconds lifestyle video.


Creating stunning visuals to support TSL editorial team for various viral articles with different brands. Brands ranging from Sony to Toyota, travel photography/videography with Scoot, Silkair and Thailand Authority Tourism Board


Producing 60 seconds videos for our Facebook page. Content ranging from lifestyle, food, events, fashion to travel.

Ideating with in-house think tank team to turn boring and repetitive project brief to viral potential content.


Co-running a 12 man Creative Team to ensure videos and photos the team produced are of high quality.

Role: Photographer, ideation

Client: Sony Singapore