— AGENCY

TBWA Singapore

— ROLE

Director

DoP

Storyboarder

Co-script writer

Art Director

— DATE

Aug 2021 – Apr 2022

Covid-19 has greatly impacted our lives, especially those in aviation industry. What’s going on behind the scene of these unsung hero while the aviation industry is recovering slowly but surely?

We were briefed to create a 5 part content series featuring various Singapore Airlines staff from different vocation to build brand affection 

by giving a behind-the-scenes view of their lives. 

Being involved from the very beginning of interviewing our unsung heroes, I’m able to decide on the main angle, direction and treatment of the different videos from the get go.